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Automation of Support Flows

AI & Automation

Actively using AI and user research to automate booking and post-booking operations to drive cost reduction

My role
Product Manager
Team
AI/ML, Customer Support, Engineering
Period
4 months

Problem

High volume of repetitive customer support requests for post-booking modifications, straining support team and affecting response times.

My contribution

Analyzed support ticket patterns, designed AI-powered automation workflows, implemented self-service modification flows, and created intelligent routing system.

Outcome

Reduced contact ratios by 50%, improved CSAT by 20%, and enabled support team to focus on complex issues.

  • 50% contact reduction
  • 20% CSAT improvement
  • 75% automation rate for modifications
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